When it comes to products we buy as consumers, we are increasingly adopting a green mentality. Organic and natural ingredients in all consumer sections are becoming more and more popular — positive environmental and health impacts are drawing in costumers now more than ever before. That being said, for consumers to have green products to purchase, it takes brands to make it happen. The beauty industry, in particular, is taking steps in hopes of being more eco-friendly. Here are some ways the beauty industry is stepping up their game! Are your favorite brands taking these measures?

Recycled Packaging

Reusable bags are something every eco-friendly buyer takes with them to the grocery store, right? Well, have you ever considered reusable bottles? More and more companies are exploring creative ways to use recycled packaging and bottles for their products. On your part, you can use beauty bottles for flowers or makeup brushes. Get creative!

Toxin Free

Toxins and chemicals are the last things you want to put on your face! Imagine these products in your everyday cleanser, concealer, or even your favorite perfume. You should enjoy the best for your skin and hair. These days, the organic market has grown, as more and more consumers are turning to natural products. These products are free of chemicals, making it safer for you, the environment, and the workers making the product.

Banning Microbeads

In 2015, the Microbead-Free Waters Act was passed, which banned microbeads as a component in any formula. If you can’t remember what microbeads are, let us jog your memory. Microbeads are tiny plastic particles that go in soaps. Sounds harmless, right? Well, these microbeads find themselves in the ocean, polluting water, contaminating the food chain with toxins…you get the picture. This ban is a win-win situation for bath products and the eco-system!